Study Case

Digital Campaigns

Photography, Design, Art Direction & Copywriting
SIMA - Brand of the Year
Roark is known for its strong storytelling and print catalogs but knew that having a strong digital presence through ads and email marketing was vital to stay at the top of the industry. When I joined, I was able to shift everything into a mobile-first mindset and help transition the focus from print to digital without missing a beat with our wholesale and retail clients.
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